Biju Rithvik, widely known as KL BRO Biju, creates a digital family for over 75 million subscribers—one that spans laughter, daily rituals, and emotional authenticity. Hailing from Kerala, his YouTube journey embodies warmth that translates from his home to millions of screens across India and beyond.
Personal Profile
| Field | Details |
|---|---|
| Name | Biju Rithvik (KL BRO Biju) |
| Birthday | March 15 (Year not public) |
| Age (approx.) | Early 40s (as of 2025) |
| Birthplace | Mayyil, Kannur, Kerala, India |
| Nationality | Indian |
| Zodiac Sign | Pisces |
| Marital Status | Married to Kavitha (since 2015) |
| Children | Son: Rithvik; Niece: Anooty; Shares home with mother Karthiyayani |
| Previous Jobs | Bus driver, daily wage worker before YouTube |
| Notable Acts | Named channel after friend Rasheed’s vehicle (“KL BRO”) |
The Origin Story – Family, Friendship, & YouTube Dreams
Biju’s path began in humility—working as a bus driver and daily wage laborer. His family, especially his mother and wife, were his foundation during those early days. When his phone broke and funds ran low, a friend named Rasheed helped him out. In a tribute to this kindness, he named the channel “KL BRO” (inspired by Rasheed’s vehicle).
He started posting family vlogs in 2020, featuring everyday life in Kerala—mother, wife, son, and niece—as a digital diary. This realness, woven with his comedic spirit, laid the foundation for a relatable and growing audience.
Early Life of Biju Rithvik
Birth & Childhood:
Biju Rithvik (famously known as KL BRO Biju) was born on March 15 in Mayyil, Kannur, Kerala, India. He grew up in a modest home, where life was often defined by hard work, resilience, and a strong sense of community. His mother, Karthiyayani, played a central role in his upbringing, instilling humility and perseverance.
Youth & Struggles:
Biju’s early years weren’t easy. He worked odd jobs and lived the everyday realities of a lower-middle-class Malayali household. He experienced the pressure of daily wage work, doing whatever it took to keep his family afloat. One of his jobs was as a bus driver, a humble occupation that kept him grounded and connected to ordinary people.
Family & Marriage:
In 2015, Biju married Kavitha, who would later become a pillar in both his personal and professional journey. Their son Rithvik, and niece Anooty, soon became the heart of his channel, appearing in many of his videos.
How He Started YouTube
The Turning Point – A Broken Phone & A Friend’s Kindness
Biju once faced a situation where his mobile phone broke, and he couldn’t afford to replace it. At this low point, a close friend named Rasheed stepped in to help. This gesture of kindness became so meaningful that when Biju eventually launched his channel, he named it after Rasheed’s vehicle plate—KL BRO (KL being Kerala’s vehicle code).
Channel Launch (2020):
On July 21, 2020, Biju officially created his YouTube channel. His first uploads came in August 2020, where he started posting small family vlogs. At a time when family vlogging in Malayalam was still niche, Biju leaned into authenticity—capturing his real life, his mother’s daily habits, his wife’s care, and the children’s innocent laughter.
Unique Identity:
Unlike polished, staged content, Biju’s channel became popular because it was raw, emotional, and relatable. Kerala viewers, and eventually fans across India, felt like they were watching their own families on screen. His mother’s natural presence, Kavitha’s warmth, and the children’s innocence all gave his channel its emotional pull.
Rise of Shorts:
As YouTube Shorts started trending in India around 2021–2022, Biju adapted quickly. His family-based skits, snack-time vlogs, and cultural moments resonated with audiences who craved short, daily doses of positivity. This shift skyrocketed his growth, making him one of India’s fastest-growing creators.
The Big Breakthrough
- Within just 3 years, KL BRO Biju Rithvik’s channel crossed 50 million subscribers, surpassing CarryMinati and other top creators.
- He became the first creator from Kerala to receive YouTube’s Ruby Play Button (for 50M subscribers).
- By 2024, he ranked among the Top 5 creators in India, cementing his place as the country’s most popular family vlogger.
Why His Beginning Matters
Biju’s story is proof that:
- Hardship doesn’t define destiny—he rose from a bus driver to a global creator.
- Friendship can change lives—Rasheed’s simple act of kindness gave his channel its name and inspiration.
- Family is universal—viewers connect with his mother, wife, son, and niece like they are their own.
🌟 Today, KL BRO is not just a YouTube channel—it’s a movement of authenticity that started with one broken phone, one kind friend, and one man’s belief that simple family life is worth celebrating.
Rise to Stardom – Moments & Milestones
- Channel Beginnings: Created July 21, 2020; first uploads in early August 2020.
- Subscriber Growth: By 2024, surpassed CarryMinati to become India’s most subscribed individual creator (over 50 million).
- Mega Milestone: Earned YouTube’s Ruby Play Button (50M subs), the first in Kerala to do so.
- Impact: Ranked among YouTube India’s top 5 creators in 2024 and fourth overall.
- Shorts Domination: Produces family vlogs and Malayalam Shorts that dominate India’s individual creator charts.
- Earnings: Estimated monthly earnings between ₹2 lakh to ₹20 lakh (~$1M–$6M) from ads and views.
KL BRO Biju Rithvik – Channel Growth Timeline
| Year / Period | Event / Milestone | Achievement / Growth |
|---|---|---|
| July 21, 2020 | Channel Created | First uploads began in August 2020, featuring family vlogs. |
| Late 2020 | First 100K Subs | Achieved Silver Play Button in just a few months. |
| 2021 | First Big Growth | Reached 1 Million Subscribers, earning the Gold Play Button. |
| 2022 | Shorts Explosion | Adapted to YouTube Shorts, channel growth accelerated rapidly, crossing 10M subscribers. |
| 2023 | National Recognition | Surpassed 25M subscribers, among the Top 10 creators in India. |
| Early 2024 | Surpassed CarryMinati | Became India’s most subscribed individual creator, crossing 50M subs. |
| Mid 2024 | Ruby Play Button | Awarded the Ruby Play Button (50M subs), first creator from Kerala to achieve it. |
| Late 2024 | Global Standing | Ranked in Top 5 creators in India and among the most-subscribed family channels worldwide. |
| 2025 (Now) | Current Stats | ~75M+ subscribers, billions of views, estimated monthly income ₹2–20 lakh+ (ads + brand collabs). |
What People Ask About KL BRO Biju Rithvik
- Who is Biju Rithvik?
A humble family vlogger from Kerala whose authentic storytelling resonates with millions. - Why ‘KL BRO’?
Named after Rasheed’s vehicle, honoring a friend’s help during a difficult time. - Family on Screen?
His content frequently features his mother (Karthiyayani), wife (Kavitha), son (Rithvik), and niece (Anooty). - How did he rise to fame?
Eventually outgrew earnings from government jobs and soared by being genuine, winning YouTube’s Ruby Play Button (50M subs). - Where is he based?
Hails from Mayyil, Kannur in Kerala. - What makes his content special?
Wholesome family moments, raw emotions, Kerala culture, and simplicity in every video. - Does anyone criticize his style?
Despite the massive success, some online commentators feel family content is simplistic—notably, but fans cherish its authenticity.
Why KL BRO Connects
Biju Rithvik embodies the digital-era storyteller rooted in tradition. His casual way of sharing—catching a kitchen moment, a playful sibling interaction, or a mother’s smile—feels intimate. Viewers see his family, not just as performers, but as theirs.
He teaches us:
- Vulnerability breeds connection.
- Authenticity scales.
- A family’s love can become a global embrace.
Also See: Family Funny Diary – The Global Family Journal in Shorts
